Every business is under tremendous pressure to innovate with changes in policies, technologies and industry dynamics – be it incremental or disruptive. Innovation is key for organizations to compete, sustain and grow profitably.
At Activecubes we have setup the 'Innovation Lab' to provide an environment which will harness ideas (be it employees, customers and partners), develop and pilot these ideas and take it to market. The key objectives of the innovation lab are:
- Explore new/emerging tools/technologies in the BI space and build prototypes/capability documents
- Research on areas such as visualization, in-memory analytics, social intelligence, mobile BI, advanced analytics techniques/methods and other emerging areas
- Establish thought leadership in BI/Analytics – through publications, seminars etc.
- Prepare POV's on BI/Analytics for specific industries – what companies are doing in this space
- Build new business solutions/products for specific industries
The Innovation Lab is working on various cutting edge solutions in the technology and business space. Some of the on-going areas under research and development are:
- Retail Mobile Application – developed to enhance the consumers shopping experience and help retailers understand in-store consumer behaviour. The solution aims to bridge the gap between intent-driven mobile shoppers and relevant retailers
- Retail/ecommerce integration platform – a solution to provide retailers multiple channels to reach out to the consumers
- Visualization – evolve cutting edge methods/techniques to visualize data, make it more intuitive, easy to interpret. How can concepts such GIS, Infographics, associative techniques be leveraged for the same
- Actionable BI – deliver BI content, workflows, collaborate using mobile technologies
- Robust delivery platform comprising people, process, technology
