Enterprises in Retail and Manufacturing business are highly data intensive. Large consumer retail chains, grocers, manufacturers store vast amounts of point of sale, inventory, supply chain data etc that is information rich. These businesses are looking for answers to questions like what is the frequency of customer purchasing behavior, how much are customers likely to spend over long periods of time, what are the best types of advertisements to reach certain segments, what advertising mediums are most effective at reaching customers, what types of customers are buying specific products, how to retain profitable customers, what are the times when a customers is most likely to buy, How to acquire new customers, how can I optimize my inventory/supply chain etc.

The analytics and business intelligence capabilities that Activecubes brings to the table helps Retail and Manufacturing businesses in finding answers to some of the questions like above to constantly improve and innovate their business to stay ahead of competition. We help customers in gathering and structuring data collected over a period of time and generate insights using various analytical techniques and associated technologies helping them understand their business better, making the smartest business decisions possible and enabling to execute their business with maximum efficiency and effectiveness.

The retail and manufacturing vertical, services the following segments:

• Retail (Traditional and online)
• Consumer Goods
• Manufacturing (B2B)

Through our integrated approach of analytics and business intelligence technologies, Activecubes can provide analytics and reporting solutions to Retail and Manufacturing organizations in the following areas:

• Sales & Marketing
• Supply Chain & Operations
• Finance
• Human Resources